Crossmint launches Wallet-as-a-Service to expand NFT use cases.

Crossmint, a Web3 infrastructure company, is launching a wallet-as-a-service (WaaS) for non-fungible tokens (NFTs) to assist companies in implementing simplified and interoperable blockchain technologies into their existing products and services.

The NFT WaaS technology stack enables companies to create smart contracts and send NFTs via email, as well as create wallets for users on the back-end for seamless custodial services. The white-label product also allows users to connect their wallets to third-party sites using decentralized application (dapp) services Wallet Connect or Crossmint Connect.

In addition, Crossmint WaaS enables users to purchase NFTs with fiat currency. The service was previously offered to companies such as airline airBaltic, energy drink Red Bull, technology firm ASUS, and alcohol company Diageo and is now being made available to the general public.

Rodri Fernandez Touza, CEO and co-founder of Crossmint, told blockchain that the Web3 user experience is still “cumbersome and unreliable,” which Crossmint’s WaaS aims to address.

Fernandez Touza said, “This product provides all the power of Web3 while removing all the complexity by abstracting the blockchain completely from users. We anticipate that this product will assist in the onboarding and retention of more users by providing seamless interoperable experiences that are accessible to everyone.”

Crossmint has previously collaborated with brands and players in the Web3 space to facilitate NFT payments. Rapper Snoop Dogg released a dynamic NFT collection in June that evolves with his tour and uses Crossmint as the NFT payment processor.

Edited by Rosie Perper.